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QCC

Quick Copy Challenge | 2021 Compilation

Build your copywriting portfolio with these 7 challenges.

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Copywriting Basics Copywriting Guidelines

Exactly what is copywriting? Find out through this guide.

Copywriting is the act of writing words on marketing assets to make people take action.

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Copywriting Guidelines How-Tos

7 Tips on How to Write Headlines, Subheads, and Bullet Lists

Make the most of your heads, subheads, and bullet lists. Here are 7 tips: Writing headlines If your headline makes a promise, your subheadings should pay off that promise. Additionally, with subheads, you can make it easy for readers to scan and understand your message. On web pages, your headline should be your H1 and […]

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Agencies

How to Build Futureproof Creative Agencies

This is how creatives can build robust agencies.

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Content Marketing

Content marketing in a pandemic: How to adapt to the new norms

With people quarantined and businesses closed, brands must rethink their marketing strategies. They should look into content marketing in a pandemic.  Content marketing has now become the better, if not the only effective, alternative to event marketing. If you’re a marketer or a business owner, now is the time you learn about the importance of […]

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Copywriting Tips

Landing Page Copy: How to Write for Conversion

Make your landing pages actually work.

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Content Marketing Copywriting Tips Uncategorized

How to write without insulting your readers’ intelligence

Smart writers know how to write for smart people. That is because the average reader is not that uninformed. Besides, being the Google generation, we can fact-check anything anytime. What if you’re unintentionally insulting your readers? In this post, we also listed tips on how to avoid doing that. How to write without insulting your […]

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Content Marketing Copywriting Tips Uncategorized

Copywriting during a crisis: 10 best practices

Copywriting during a crisis should let brands become more self-aware and empathetic. Now is the time to build bridges and offer helping hands.

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Content Marketing

10 ways to win with content in 2020

Don’t just provide meaningful content. Give them experiences.

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Uncategorized

Why openness is essential to copywriters

Openness is not just about being transparent to your audience; it’s about being open to ideas we don’t agree with. To become better copywriters, we must practice openness.